Distributor Guide
How beauty distribution works
A guide for businesses thinking about distributing Korean skincare and cosmetics in a city, region or country.
Distribution models
Regional distributor
Supplies shops in a defined area.
Channel distributor
Focuses on one channel, such as pharmacies or salons.
Country importer
Imports and supplies a whole market.
Brand distributor
Represents one or a few brands.
Planning a distribution business
- Territory: the area and channels you will cover
- Market research: demand, prices and competitors in your area
- Sourcing: a reliable supplier of authentic products
- Stock: enough to serve retailers without long gaps
- Agreement: products, prices, territory and duration in writing
- Retail network: shops and sellers you will supply
Distribute Korean beauty with us
Apply for a distribution partnership and we will call you.

